Surprise: Mitsubishi Outlander and Eclipse Cross Are America’s Slowest-Selling Cars
To the surprise of few, the Mitsubishi Outlander and Mitsubishi Eclipse Cross are the two slowest-selling new cars in the United States.
As reported by The Drive, even in a market strained by an ongoing pandemic, the two Mitsubishi crossovers sit on dealers’ lots nearly twice as long as the average vehicle.
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Considering that the Mitsubishi Outlander and the Eclipse Cross are two of the most forgettable vehicles currently sold on the American market, this news is hardly groundbreaking.
In fact, not a day goes past that we aren’t amazed that Mitsubishi is still selling cars in the United States.
The once-exciting automaker produced the Lancer Evolution, a beast on the rally racing scene. Mitsubishi also brought the world the Eclipse, the Montero, and the 3000GT. However, the company fell on hard times in recent years, including an emissions scandal similar to the one that rocked Volkswagen.
Mitsubishi streamlined its offerings and focused on the budget market, producing an underwhelming collection of subcompact cars and crossovers: the Mirage, the Outlander, and the Eclipse Cross. The latter model revived the name that was previously applied to Mitsubishi’s two-door sports car. This new Eclipse, however, is a mundane crossover SUV that has nothing in common with that earlier car.
Rounding out the top ten slowest-selling vehicles in the US are the Buick Encore, Nissan Frontier, Chevrolet Impala, Nissan Altima, Nissan Armada, Cadillac Escalade ESV, Land Rover Range Rover Velar, and Infiniti QX60.
The list contains quite a few crossovers and SUVs. Perhaps it’s time for carmakers to admit that the market is simply saturated with too many uninspiring CUVs?
Apparently, sales on the underpowered Mirage are still holding steady, which is the one piece of news that bodes well for the beleaguered Mitsubishi.