Maserati GranTurismo Officially Dead After 12 Years of Production

Maserati ends production of their iconic GranTurismo with a special edition of the sports car, called the GranTurismo Zéda.

If you were wondering, like me, how long Maserati would keep pumping out GranTurismos, then wonder no more as the last GT rolled off the production line today.  After an impressive 12 year production run Maserati celebrated the finale of their flagship coupé with the GranTurismo Zéda.

The Zéda is a standard GranTurismo other than its striking blue-silver-white gradient paint job. Its name comes from the Italian pronunciation of ‘Z’, and it apparently signifies that there is an end in every beginning. Seems like Maserati employed a couple of poets recently.

The GranTurismo was first shown to the world at the 2007 Geneva International’s Motor Show where it dazzled the crowds with its Pininfarina design. Since then, the Trident Marque has sold over 40,000 units of the GT, making it far and away the most successful Maserati’s ever.

Fret not, however, as by no means is the end of the flagship coupé. The GranTurismo nameplate will return in 2021 when Maserati unveils its next generation. Not much is known about the next GT, but Maserati dropped some hints about their other upcoming sports car, due to launch in 2020. They dropped a teaser video which only included the words “Modena May 2020” and the rumble of an engine (sounds like a V8). Regarding their next sports car model, Maserati had this to say:

"Work is already under way to update the production line in view of a total renovation that will see the facility devoted to the construction of the new super sports model, a high-performance car, characterised by state-of-the art technology and scheduled to launch in 2020."

So, we’ve got some time to kill before we get a new Maserati sports car. But at least we can plan on getting a new one, as the same cannot be said for Alfa Romeo.