Acura makes luxury ownership affordable.
One of the toughest things to accept when trying to upgrade the vehicle in the garage, is accepting the increased cost to ownership. Upgraded tires, brakes, and oil for a more premium vehicle add to the cost of ownership, and it’s a transition from more common brands such as Toyota, Honda, Ford, and Chevrolet.
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Acura makes that transition easier.
Acura may be one of the more underrated brands in the luxury market. Mercedes-Benz, Lexus, Audi, and BMW get more attention, but Acura among the most reliable cars in the automotive world. Sure, some may find the styling a bit different, but Honda’s quality engineering has clearly transferred into the Acura model line.
KBB takes into consideration maintenance, repair, fuel costs, depreciation, finance, and insurance fees over 5-year ownership.
"“The Acura brand was established not only on an exhilarating driving experience but a level of quality and reliability that stands out in the luxury class,” said Jon Ikeda, vice president and general manager of Acura.“Acura’s ability to consistently provide exceptional value across its entire lineup of vehicles is what makes the brand stand out among its competitors, making them this year’s 5-Year Cost to Own brand winner,” said Dan Ingle, KBB.com vice president of vehicle valuations. “The Acura lineup offers low ownerships costs among each of the seven categories measured in these awards, including depreciation, fuel costs, insurance fees and more, demonstrating excellent long-term value and making it a great option for the luxury shopper.”"
The luxury market is littered with great models for every niche. Some people may want better performance. Some may want better fuel economy. Some may want better reliability.
However, for the more money-conscious consumer, Acura provides an entire model line that allows a new buyer to step into the luxury market, and have money in the back pocket too.