Is This The Face Of The New Ford Bronco?
By Paulo Acoba
Fan renderings of a new Ford Bronco have stoked the fires of the Bronco faithful.
The Ford Bronco is commonly held up on a pedestal as the last bastion for the Blue Oval’s honest to goodness SUV lineage. According to Bronco6g.com on their latest post, fans of the two-door SUV have taken matters into their own hands and come up with some of the best Ford Bronco renderings in ages. Taking cues from the original Bronco, the Ford Concept released over a decade ago, and elements from modern Ford’s today, it would behoove Ford’s designers to take a serious look at these renderings that are drumming up all sorts of interest.
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From the front, the round headlights are a clear iconic callback to the original Bronco. Like many higher end vehicles today, this Bronco sports LED headlights. True to its rugged history, this Bronco’s chassis uses a body-on-frame approach keeping its boxy, tall, and tough simple design intact. With rugged wheels and tires around all four corners, the mission of this Bronco goes beyond your regular mall crawling duties.
There have been rumors substantiated by fact that Ford is indeed bringing the Ford Bronco back by 2020 to be a direct competitor against Jeep’s offerings. A couple of sources from Bronco6G.com further confirmed that Ford bought a couple of Wranglers and Wrangler Unlimiteds to benchmark around Dearborn, Michigan.
The Ford Bronco has a loyal following that stretches back decades. With a simple and rugged design from the factory, its body and engine were ripe for personalization and pro touring like modernization.
Although we’d like to believe Ford will use a body on chassis frame, we won’t be surprised if they take a page from the Ford Explorer and graft a rugged body on the Ford D4 platform found on the fifth generation Explorer.
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If the Ford Bronco is brought back, it will have to cater to a broad audience and not just a niche set of enthusiasts. That being said, how well the public is responding to these renderings does lend some credence to the opinion that Ford should stick with simple and rugged and not a modern crossover.